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Strategic Services
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Six Top Tips...
1. Websites which pay for themselves within 6 months are possible. - If your spend money on providing estimates then it may well be possible to semi automate this function by providing click through options on your web site. If you could reduce your estimating costs by 20- 50% that could potentially pay for a website capable of such an action within 6 months. An alternative idea is many websites offer either PDF files to download or the option of requesting brochures. This can be automated by asking customers to leave their names and address details in fields which creates an address label, pick list, and populates a database all at the same time. 2. Looking for a new website which will automatically add names to your database Miraquel can offer such sites helping automate the sales process. 3. Updating websites without employing programmers - the ball park cost of updating a website could be in the region of £250 for 3 hours work which will allow a number of simple changes but when applied over 12 months that adds up to £3,000 per annum. On a site with a life of say 3 years that is £9,000. Miraquel can offer sites which are designed for daily up dating but require no more than basic typing skills.
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4. Slow loading web sites are a sure way of turning away potential customers and stopping them returning. Most browsers will start to get bored and start to leave if they have not managed to download something to read within 7 seconds. Some pages may take a little longer but a good number of pages should download in that time or quicker. 5. Getting listed by search engines is everyone's goal. But this is very much a black art one of the few things to do with computing which is more about witchcraft than science. Each search engine has its own criterion for listing sites, but there are basic rules which will if followed improve your company's chances of getting listed where you seek to be found. 6. A good website is never finished It
needs refreshing at least monthly. Most websites mention the
sincerity of your company but...
It is detracting from the message which has taken time to carefully craft. Buyers looking for new suppliers are increasingly turning to the Internet as one of their key reference sources. If you cannot be found then your business is losing potential customers. Miraquel offers a full website consultation - To get ahead of the pack, and stand out from the crowd please contact Miraquel. |
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